Pony de Venezuela is a quality sportswear and sports shoes company with over 50 years of experience in the market. Our client commissioned us to refresh the company’s image for its relaunch. We created the analysis strategy and execution, along with the design of the new sportswear line. We developed the corporate web design and products catalog and we also created accounts in various social media channels to increase the company’s visibility. We also worked on the company’s launch of a nationwide televised audiovisual campaign.